Netflix and TF1 Launch Live TV, On-Demand Content Integration in France
7 verified5 unconfirmed
Netflix and French broadcaster TF1 have officially launched their landmark distribution partnership in France, a year after it was first announced. Starting June 19, Netflix subscribers in France can access TF1+ content, including live broadcasts and thousands of hours of on-demand programming, directly within the Netflix platform at no extra cost. The integration gives subscribers live streams from five TF1 channels, major sporting events such as Rugby Nations Championship matches and French national football team games, daily soaps, hit scripted series, and popular reality and competition shows like "Koh-Lanta", "Secret Story", and "Dancing With the Stars". The model makes Netflix a gateway to the TF1+ service rather than licensing titles individually, with TF1 retaining responsibility for programming, advertising sales, and rights management while Netflix handles distribution and recommendation technology. Both companies are betting on personalization to attract new audiences to genres that sit outside Netflix's core offering, including live television, news, and sports. Executives from both companies described the partnership as a fully integrated, seamless experience designed to give subscribers more entertainment variety.
What’s verified
The partnership goes live on June 19 (Friday) for Netflix subscribers in France.
Subscribers get access to TF1+ content, including live broadcasts from five channels: TF1, TMC, TFX, TF1 Séries Films, and LCI.
On-demand content includes daily soaps, scripted series, and reality/competition shows such as "Koh-Lanta", "Secret Story", "Dancing With the Stars", and "Star Academy".
Major live sporting events available include Rugby Nations Championship matches and major French football (soccer) games.
TF1 retains control of programming, advertising sales, and rights management.
Netflix provides distribution, the product experience, and its recommendation technology.
Both Netflix co-CEO Greg Peters and TF1 Group CEO Rodolphe Belmer were quoted expressing enthusiasm about the partnership.
Not yet confirmed
One source notes that producers and distributors whose deals with TF1 were struck before the Netflix partnership have raised questions about rights, but neither side has publicly detailed how those issues were resolved.
One source reports that the companies have collaborated on specific upcoming projects including the World War II drama "Jackdaws" and "The Countess of Monte Cristo", among others.
One source mentions the slogan "More to Watch, All in One Place" used by Netflix to announce the launch.
One source notes that analysts predict more similar carriage and aggregation deals could follow if Netflix finds success with the partnership in France.
Neither source discloses how advertising revenue is divided between the two companies.
Key figures
Greg Peters – co-CEO of Netflix
Rodolphe Belmer – CEO of the TF1 Group
Sources: Variety, The Hollywood Reporter
