A.R. Rahman Launches ARR Immersive App for Apple Vision Pro
Two-time Oscar-winning Indian composer A.R. Rahman is launching ARR Immersive, an app that brings his immersive storytelling work to Apple Vision Pro on July 22. The app draws on Rahman’s ongoing work in immersive formats, including “Le Musk,” a 360-degree virtual reality film that debuted at the Cannes XR Festival. ARR Immersive marks the first time content from “Le Musk” has appeared on Apple Vision Pro, with the footage reworked for the headset’s spatial format. The launch library also includes original content made exclusively for the platform, featuring three Kathak dance performances that merge Western orchestral scores with Indian classical dance. The performers include Pranith AP, Palak Chauhan, and Mudra IV, with choreography by Shrita Baskar. A dedicated section called ARR Live, devoted to Rahman’s concert performances, completes the initial lineup, with further titles being developed for later rollout. ARR Immersive can be downloaded through the Apple App Store, debuting first on Apple Vision Pro, with a Meta Quest release to follow.
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Sources: Variety
